Starting from the abstract, it is too long and it contains too much information by not making the fundamental points covered in the paper clear to the reader. It seems a mix between an introduction, abstract and literature review. I suggest to summarize the key elements of the research and the contributions that it makes. Even the title is a bit too long but overall the topic that the paper deals with is clear. Regarding the references, there are no references related to "international journal of economics and finance", so this is a topic that doesn't fit with the aim of the journal? From this it is difficult to understand the positioning of the paper and the relevance it has for the journal.

There is no a real introduction this does not allow to understand the fundamental aspects of the paper. the background is not clear and there are not references in the part of the theoretical background.all these parts are confused and it is not clear neither the goal of the work nor the contributions. Also the structure of the paper is confusing.

The methodology used is unclear. The authors report a list of financial asset valuation techniques. But the question is: so what? Whether the goal of the work is to develop a systematic analysis of the literature is unclear. No study sample is described so an empirical study can be excluded. It would seem that the objective of the paper is to develop a new evaluation model, but the logical process is not clear either. Therefore, the paper seems to be a simple list, without bibliographic references, of evaluation techniques

There are no data and results. I suggest testing all the information reported in the paper so as to make a concrete contribution both from a theoretical and practical point of view.

First, the gap of knowledge is not well identified and the aim of the paper is not clear. In fact, the whole paper looks like a discussion of various assessment techniques without contributions. From this point of view, in the conclusion there are no theoretical or managerial contributions. Above all, this last point should be deeply developed since the paper is concentrated on practical aspects. Why do we need this study? Moreover, there are no limits or future lines of research, so which is the next step?