Journal/Conference

Journal of Advertising

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About

The Journal of Advertising, is the premier journal devoted to the development of advertising theory and its relationship to practice. All research related to all types of advertising will be considered for publication. This includes advertising effectiveness, advertising ethics, global advertising issues, and methodological issues, along with the economic, political, social, and environmental aspects of advertising.

Fields
Marketing
Business and International Management
Communication
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107

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Review contents for Journal of Advertising are not publicly displayed on Publons, in accordance with their editorial policy.