Ravi Pappu


Ravi Pappu has received a PhD in marketing from University of New England. His research focuses on modelling consumer decision making - to understand how consumers relate to brands and how marketing communications (e.g. celebrity endorsement, sponsorship) influence their attitudes and brand perceptions.

Research Fields

Marketing Research Methodology

Editor Records (manuscripts handled as editor)
Pre Publication Reviews

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Reviews (last 12 months)


Reviews (average per year)






Review to Publication ratio


Journal Impact Factors of journals reviewed for

The distribution of the Journal Impact Factors of journals Ravi Pappu has reviewed for.

Ravi Pappu

All fields reviewers

Total reviews over time

A cumulative record of Ravi Pappu's total number of reviews.

Reviews per month

The total number of reviews performed by Ravi Pappu each month.

Average review length

The average number of words per review compared to the average of All fields reviewers and the average of reviewers at affiliated institutions.

Note: only reviews with associated content are included in the graph below and where content is present we can not guarantee that it is complete or truly the content of the review.

Weekly review punchcard

The distribution of days that reviews were performed on, compared to All fields reviewers and reviewers at affiliated institutions.